FREE
daily Instructor: Dr. Jennifer RayAbout this Course
LMS Course Marketing 101: Techniques for Driving Enrollments and Engagement
In today's digital age, online learning has become a popular and convenient way for people to acquire new skills and knowledge. However, with so many courses available on various Learning Management Systems (LMS), it can be challenging to attract and retain students.
The LMS Course Marketing 101 course is designed to equip instructors, educators, and course creators with the skills and techniques needed to drive enrollments and engagement in their online courses. Throughout this course, participants will learn how to:
- Understand the target audience and identify their unique needs and preferences
- Develop effective marketing strategies to promote their courses
- Create compelling course content that engages and retains learners
- Leverage social media and other digital marketing tools to increase course visibility
- Use data analytics to track and optimize course performance
Participants will also explore case studies and real-life examples of successful LMS course marketing strategies, gaining insight into what works and what doesn't in the highly competitive online learning market.
By the end of the course, participants will have a comprehensive understanding of the fundamentals of LMS course marketing, as well as the practical skills needed to develop and implement successful marketing strategies for their online courses.
Course Features
Honorary Certification
Receive a recognized certificate before completing the course.
Expert Coaching
Have an expert instructor guide you through your learning journey.
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Frequently Asked Questions
For detailed information about our LMS Course Marketing 101: Techniques for Driving Enrollments and Engagement course, including what you’ll learn and course objectives, please visit the "About This Course" section on this page.
The course is online, but you can select Networking Events at enrollment to meet people in person. This feature may not always be available.
The course doesn't have a fixed duration. It has 12 questions, and each question takes about 5 to 30 minutes to answer. You’ll receive your certificate once you’ve answered most of the questions. Learn more here.
The course is always available, so you can start at any time that works for you!
We partner with various organizations to curate and select the best networking events, webinars, and instructor Q&A sessions throughout the year. You’ll receive more information about these opportunities when you enroll. This feature may not always be available.
You will receive a Certificate of Excellence when you score 75% or higher in the course, showing that you have learned about the course.
An Honorary Certificate allows you to receive a Certificate of Commitment right after enrolling, even if you haven’t finished the course. It’s ideal for busy professionals who need certification quickly but plan to complete the course later.
The price is based on your enrollment duration and selected features. Discounts increase with more days and features. You can also choose from plans for bundled options.
Choose a duration that fits your schedule. You can enroll for up to 7 days at a time.
No, you won't. Once you earn your certificate, you retain access to it and the completed exercises for life, even after your subscription expires. However, to take new exercises, you'll need to re-enroll if your subscription has run out.
To verify a certificate, visit the Verify Certificate page on our website and enter the 12-digit certificate ID. You can then confirm the authenticity of the certificate and review details such as the enrollment date, completed exercises, and their corresponding levels and scores.
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How to Get Certified

Complete the Course
Answer the certification questions by selecting a difficulty level:
Beginner: Master the material with interactive questions and more time.
Intermediate: Get certified faster with hints and balanced questions.
Advanced: Challenge yourself with more questions and less time

Earn Your Certificate
To download and share your certificate, you must achieve a combined score of at least 75% on all questions answered.