What is the impact of low image resolution on conversion rate on AliExpress?
Low image resolution has a significantly negative impact on conversion rates on AliExpress. Product images are a crucial factor in a customer's purchasing decision, particularly in online shopping where buyers cannot physically inspect the item. Low-resolution images appear blurry, pixelated, and lack detail, making it difficult for customers to assess the product's quality, features, and overall appearance. This can create a sense of distrust and uncertainty, leading potential buyers to abandon their purchase. High-resolution images, on the other hand, provide a clear and detailed view of the product, allowing customers to zoom in and examine its features closely. This builds confidence and increases the likelihood of a purchase. Furthermore, low-resolution images often appear unprofessional and can damage the seller's credibility. In a competitive marketplace like AliExpress, high-quality product images are essential for attracting customers and driving conversions. Therefore, prioritizing high-resolution images is crucial for maximizing sales and building a positive brand image.