How does Bilibili's algorithm prioritize content that includes interactive elements, such as quizzes or polls, compared to static video content?
Bilibili's algorithm tends to prioritize content that includes interactive elements, such as quizzes or polls, compared to static video content because these elements generally lead to higher user engagement and longer watch times. Interactive features encourage viewers to actively participate with the content, increasing the amount of time they spend on the platform. This increased engagement signals to the algorithm that the content is valuable and entertaining, leading to improved ranking in search results and recommendations. The algorithm favors content that keeps users on the platform longer, as this maximizes ad revenue and platform loyalty. Static video content, while potentially informative or entertaining, lacks the interactive component that encourages active participation, potentially resulting in lower engagement scores and reduced algorithmic visibility. However, the quality and relevance of the interactive elements are crucial; poorly designed or irrelevant quizzes and polls can have the opposite effect.