If you are running a Microsoft Ads campaign with multiple ad groups targeting the same keywords, what bidding strategy should you implement to minimize internal competition and maximize overall campaign performance?

If you are running a Microsoft Ads campaign with multiple ad groups targeting the same keywords, you should implement a strategy to prioritize keywords within one ad group to minimize internal competition and maximize overall campaign performance. Microsoft Ads will typically select the ad with the highest Ad Rank to show for a given search query. However, if multiple ad groups ....