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If Bing's Page Diagnostics tool reports 'Insufficient Content' on several key landing pages, what specific content aspects should you prioritize to address this issue?



If Bing's Page Diagnostics tool reports 'Insufficient Content' on key landing pages, prioritize increasing the *overall word count of the main body content, adding detailed and descriptive information about the page's primary topic, and incorporating relevant keywords naturally within the text. First, focus on adding more substantial and comprehensive content that fully addresses the topic of the page. Thin content provides little value to users and fails to adequately signal the page's relevance to search engines. Second, ensure that the content is highly descriptive and informative, providing details that users are likely to find helpful and engaging. Third, incorporate relevant keywords naturally throughout the content, avoiding keyword stuffing. These keywords help search engines understand the page's topic and match it with relevant search queries. For example, if a landing page for 'organic coffee beans' is flagged for insufficient content, expand the description to include details about the origin, roasting process, flavor profile, and certifications of the beans, naturally incorporating related keywords like 'fair trade coffee', 'shade-grown coffee', and 'specialty coffee beans'. Remember to structure content using headings and subheadings for improved readability and SEO.