When evaluating which listings to prioritize for Promoted Listings ads, what often-neglected listing attribute *beyond sales volumeshould be given significant weight?

When evaluating which listings to prioritize for Promoted Listings ads, beyond sales volume, a frequently neglected but crucial attribute is the listing's *conversion rate (CTR) from organic search. Organic CTR represents the percentage of times a buyer clicks on your listing when it appears in eBay's *unpaidsearch results. While high sales volume indicates that a product is popular, a high organic CTR suggests that the listing is already well-optimized for search and appeali....