If your sales conversion rate drastically increases, but your average order value declines, you should consider implementing a *'volume pricing' promotion or an 'order discount' promotion with a minimum purchase threshold. A volume pricing promotion offers discounts based on the *quantityof items purchased. For example, 'Buy 2, Get 10% Off' or 'Buy 3 or More, Get 15% Off.' This incentivizes buyers to purchase multiple items in a single order, increasing the overall order value. An order discount promotion provides a discount on the entire order total ....
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