Before any storm even starts, why would a city send messages about how to prepare your home, rather than just waiting until the storm hits to tell people what to do?

A city sends messages about home preparation before a storm even starts because many critical actions require significant time, resources, and safe conditions that are not available once a storm is imminent or has begun. Proactive communication allows residents the necessary window to complete essential preparations safely and effectively. For instance, securing outdoor furniture, boarding windows, or clearing storm drains are tasks that cannot be rushed or performed safely in high winds or heavy rain. Additionally, obtaining supplies like non-perishable food, water, batteries, and plywood becomes challenging as stores may close, supplies run out due to high demand, or travel becomes hazardous. Early warnings provide time for people to make informed decisions, such as whether to evacuate, and to execute those plans without panic or danger. This pre-emptive approach, known as hazard mitigation, significantly reduces potential property damage, injuries, and fatalities by enabling citizens to strengthen their homes against the storm's impact. It also lessens the burden on emergency services during the actual event, allowing them to focus on immediate life-saving efforts rather than preventable situations. Furthermore, communication channels like power and internet are more reliable before a storm hits, ensuring messages are received. Psychologically, being prepared reduces anxiety and fosters resilience within the community, as residents have a clear understanding of what to do and why.