When using Business Suite's unified inbox, what is the key advantage for managing customer interactions?

The key advantage of using Business Suite's unified inbox for managing customer interactions is its centralization of all messages, comments, and activities from both Facebook and Instagram into a single interface. This eliminates the need to switch between separate apps or platforms to respond to customer inquiries, making communication more efficient and streamlined. For example, a business owner can view and respond to a Facebook message, an Instagram comment, and an Instagram direct message all from the same screen, saving time and ensuring that no customer interaction is missed.