If you want to ensure an ad is seen by users with a specific job title, which targeting option is most directly applicable?

To target users with a specific job title, the 'Demographics' targeting option, specifically under the 'Work' category and 'Job Titles' subcategory, is the most directly applicable. This allows you to directly input job titles like 'Marketing Manager' or 'Software Engineer'. While 'Interests' or 'Behaviors' might include users interested in marketing or software, the 'Job Titles' option offers the most precise way to reach individuals based on their self-reported profession on Facebook. Using this demographic ensures your ads are shown to users who have explicitly listed that job title on their profile.