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What is the significance of user frustration signals like 'rage clicks' within the Clarity analytics context?



User frustration signals, such as 'rage clicks,' are significant within the Clarity analytics context because they indicate areas on a website where users are experiencing difficulty or frustration. Rage clicks, which are multiple rapid clicks on the same element, often signal that a user is trying to interact with something that is not working as expected or that they are confused about how to proceed. These signals pinpoint specific usability issues that might be hindering conversions or causing users to abandon their tasks. For example, if a user rage clicks on a button, it could indicate that the button is broken, unresponsive, or not clearly indicating its function. Analyzing rage click patterns can help identify underlying problems, such as unclear instructions, confusing design elements, or technical glitches. By addressing these issues, website owners can improve the user experience, reduce frustration, and increase the likelihood of users completing their desired actions. Ignoring these frustration signals can lead to lost conversions and a negative brand perception. Therefore, proactively monitoring and resolving issues identified through rage clicks and other frustration signals is crucial for website optimization.