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How can you leverage Dynamic Search Ads to target website users who are several steps deep within your product catalog, without creating individual keyword targets for each product?



Dynamic Search Ads (DSAs) can target users who are several steps deep within your product catalog without needing individual keyword targets by automatically crawling your website and creating ads based on the content on those specific product pages. Instead of manually building keyword lists for each product, you provide Microsoft Advertising with your website's domain. Microsoft th....

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