When setting up a Naver Ads Manager account for a business with multiple product lines targeting distinct customer demographics, what account structure maximizes campaign control and budget allocation?

To maximize campaign control and budget allocation for a business with multiple product lines and distinct target demographics in Naver Ads Manager, the optimal account structure involves creating separate campaigns for each product line, further segmented into ad groups targeting specific demographic groups. This hierarchical approach allows for precise budget control, tailored ad messaging, and granular performance tracking. For example, if a company sells both skincare products for teenagers and anti-aging creams for older adults, it should create two separate campaigns: one for 'Teenage Skincare' and another for 'Anti-Aging Creams'. Within each campaign, ad groups should be created based on relevant demographics like age, location, or interests. This segmentation enables the creation of highly relevant ads and landing pages, improving click-through rates and conversion rates. Moreover, it allows for independent budget allocation to each product line and demographic segment, ensuring that resources are directed towards the most profitable areas. This structure also facilitates detailed reporting, providing insights into the performance of each product line and demographic segment, enabling continuous optimization and improved return on investment. Without this segmented structure, it becomes difficult to accurately measure performance, allocate budgets effectively, and tailor ad messaging to specific audiences.