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When using manual bidding in Pinterest Ads Manager, what determines the auction competitiveness of your bid against other advertisers targeting the same audience?



In Pinterest Ads Manager's manual bidding system, auction competitiveness is primarily determined by your bid amount multiplied by Pinterest's assessment of your ad's quality and relevance. The bid amount is the maximum you're willing to pay for a specific action, like a click or conversion. Ad quality and relevance are assessed based ....

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