What is the primary benefit of using Quora as a platform for repurposing existing content from other channels?

The primary benefit is expanding the reach and visibility of that content to a new and engaged audience within the Quora ecosystem, increasing brand awareness and driving traffic to your other channels. Repurposing existing content allows you to leverage your existing expertise and resources to answer relevant questions on Quora, reaching users who may not have encountered your content on other platforms. By adapting your content to Quora's question-and-answer format, you can tap into a highly targeted audience actively seeking information on specific topics.