Which Quora Ads reporting feature enables the most granular analysis of conversion attribution across different targeting parameters?

The custom reporting feature, with its ability to segment performance data by various dimensions like targeting type (interest, behavioral, contextual), question, location, device, and time, allows for the most granular analysis. This enables advertisers to isolate which combinations of targeting parameters are driving the most conversions at the lowest cost. Standard reports provide aggregated data, but custom reports offer the flexibility to slice and dice the data to uncover hidden insights and optimize campaigns with precision. For instance, you can analyze conversion rates for users interested in 'marketing' who are also interested in 'SEO' versus those only interested in 'marketing', revealing which interest combination performs best.