What is the PRIMARY difference between using a flash sale versus a standard discount coupon on Temu to attract buyers?
The primary difference between a flash sale and a standard discount coupon on Temu is the sense of urgency and limited availability that a flash sale creates. A flash sale is a promotion offered for a very short period, often just a few hours or days, creating a sense of scarcity and encouraging immediate purchases. Standard discount coupons, while offering a price reduction, typically have a longer duration, reducing the pressure to buy immediately. Flash sales are designed to generate a surge in sales volume and increase product visibility quickly. For example, a '50% off for 4 hours only' promotion is a flash sale. A '10% off using code SAVE10' promotion valid for a week is a discount coupon. Flash sales are more effective for clearing excess inventory or boosting a product's initial sales velocity, while discount coupons are suitable for sustained sales and customer loyalty.