What is the most effective way to frame a data project so that it directly solves a CEO's primary concern regarding the bank’s quarterly profit targets?
To get a CEO on board, you must link your data project directly to the bottom line, which is the money the bank actually keeps after paying all its bills. First, identify a specific lever, like increasing interest income from loans or cutting costs in a clunky department. Explain your project in terms of dollars, not code or fancy statistics. Tell the CEO exa....
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