Beyond basic engagement metrics, what are three advanced metrics within VK Insights that are crucial for gauging the long-term health of a community?

Beyond basic engagement metrics such as likes, comments, and shares, three advanced metrics within VK Insights are crucial for gauging the long-term health of a community: Reach of Subscribers, Activity Index, and Negative Feedback Rate. Reach of Subscribers measures the percentage of your community's subscribers who actually see your posts in their newsfeeds. A consistently low reach indicates that your content is not resonating with your audience or that VK's algorithm is not prioritizing your posts, suggesting a need to adjust your content strategy or posting frequency. For example, if you have 10,000 subscribers but only 1,000 of them are seeing your posts, your reach of subscribers is only 10%, which is a cause for concern. Activity Index provides a comprehensive measure of community engagement by combining various interactions, such as likes, comments, shares, and mentions, into a single score. This index allows you to track overall engagement trends over time and identify periods of high or low activity, helping you understand what types of content and activities drive the most engagement. Negative Feedback Rate tracks the number of users who hide your posts, unsubscribe from your community, or report your content as spam. A high negative feedback rate indicates that your content is perceived as irrelevant, annoying, or offensive by a significant portion of your audience, potentially damaging your community's reputation and long-term growth. Monitoring these three advanced metrics provides a more nuanced understanding of your community's health than basic engagement metrics alone, enabling you to make informed decisions to optimize your content strategy, improve engagement, and foster a thriving community.