When creating a SMART goal to improve customer satisfaction, what specific elements must be included beyond just aiming for higher satisfaction?

A SMART goal is Specific, Measurable, Achievable, Relevant, and Time-bound. To improve customer satisfaction using the SMART framework, beyond simply aiming for 'higher satisfaction', several specific elements must be included. 'Specific' requires defining precisely what aspect of customer satisfaction will be improved; for instance, it could be reducing the average customer support response time or increasing the positive rating of a specific product. 'Measurable' means quantifying the goal; instead of just 'improve', it would be 'increase customer satisfaction scores by 15%'. 'Achievable' ensures the goal is realistic and attainable given available resources and constraints. 'Relevant' confirms the goal aligns with the overall business objectives and customer needs. 'Time-bound' sets a specific deadline for achieving the goal, such as 'within the next quarter'. Therefore, a SMART goal for improving customer satisfaction might be: 'Increase overall customer satisfaction scores, as measured by our post-interaction survey, by 15% by the end of Q3 through improved training for support staff and faster response times.'